The main sources of inspiration for Vön&Dungen are Argentina, Patagonia and fly fishing as a representative of open air activities. We believe that all that’s perfect already exists in nature. To reach perfection and harmony, we utilize nature’s colors, textures, aridness of Patagonia and the wool of nature’s animals. With these, we design for Vön&Dungen.

The brand is inspired by Patagonian activities, from the urban to more technical and extreme, such as fly fishing, skiing, trekking and kayaking. We create clothes that are the most natural choice for enjoying the nature and to feel secure, comfortable and protected, regardless of the weather.

Fly fishing differentiates itself from other fishing styles due to its close relation it establishes between the person and the environment. Those who enjoy fly fishing, are often fishermen or women who have experimented with many different types of fishing before, finally electing fly fishing as it is almost a fine art as such. The core of its philosophy lies in the special attention it gives to the preservation of the nature, as it practices returning of the prey back to the nature. The most successful fishers are principally profound connoisseurs of the nature that surrounds this sport, and regard the environment with great emotion and respect. For its philosophy, fly fishing was chosen as the representative sport of the Vön&Dungen brand.